After the arrival of the new Apple phones, the analysis of their capabilities and the usual surprises, the time has come to reveal how much an iPhone 16 Pro Max costs the manufacturer the entire process: from its components to its assembly and putting it in the box ready for sale…for €1,469.
The TD Cowen company has made a list of all the components. According to its analysts, the production of the series iPhone 16 costs Apple just a few euros more than its iPhone 15 counterparts due to rising component costs.
This isn’t entirely surprising, as the iPhone 15 Pro Max costs about 12% more than its iPhone 14 counterpart. Figures from TD Cowen indicate that manufacturing a 256GB iPhone 16 Pro Max It costs Apple about 485 euros, including components, box and assembly process. In comparison, the iPhone 15 Pro Max had a so-called bill of materials (BOM) of 453 euros, about 32 euros less than the newer model.
Non-Pro models are also more expensive, as The bill of materials for the iPhone 16 amounts to 416 euros. The price of the iPhone 15 was 395 euros, approximately 20 euros cheaper per device. If we take into account that the Pro Max model sells for €1,469 and the iPhone 16 is priced at €959, the difference is approximately 50%… but the difference in production costs does not reach 20%.
In the case of the iPhone 16 Pro Max, the most expensive component is the screen and the rear camera module, which cost about 80 euros, just over 15% of the total each. The camera is also the component that has experienced the largest increase, 10 euros compared to the previous generation.
While the quantities remain the same, the memory and storage of the Pro Max have increased to a greater extent in relation to their cost. Each one increased 5 euros.
Meanwhile, in the price of iPhone 16, the screen is also the most expensive element: 65 euros. Once again, the largest price increase in relation to cost is due to memory, which goes from 9 euros in the iPhone 15 for 6 GB to 17 for 8 GB.
Other major iPhone 16 price changes include the A18, which costs 45 euros compared to 35 for the A16. Meanwhile, the addition of the action button and camera control adds about 3 euros to the list of sensors.
Logically, to these numbers we must add everything related to research and development and marketing. Plus the logical profits expected from sales. Yeah This means tripling the production cost, it is Apple’s decision.