Goal has announced an important update for its platform WhatsApp Business that It will allow companies to make calls and video calls to userswith an eye on the way to The voice support enabled by AI in the future’. It also includes novelties in AI as personalized product recommendations and the advertising tools of the platform will be integrated with those of Facebook and Instagramwhich will facilitate its management and centralize the campaigns.
But what most affects users is to be able to communicate by voice with companies and the inevitable doubt arises from whether this, despite the utility it can have, will end In a new spam channel. Goal is not too clear about it. ‘In the coming weeks, the largest companies that use the platform WhatsApp Business They can receive a call from a client when they want to talk to someone live, or call a client directly once you have requested talking to you‘, he points out in a publication on the Facebook blog.
That is all that explains. It’s okay that a company does not call without previously requested, but once done, can the company communicate again by that means if you wish? Spanish legislation establishes that a person You must give your consent to receive commercial calls that can be considered spam. Once upon a time, it remains?
Suddenly, in the example capture that has shown goal you can see, after the user requests telephone contact with a message, how the app asks permission to admit the call and allows to establish a limit of days during which the company may make them. It is seen that there is a drop -down of options, but They do not know what are and how long they cover or if there is any that say that without a deadline. Nor what happens if a company decides to skip what is established by the user and continues to call it, something that does not have to do from the same telephone number that has been used in an earlier contact.
We will have to wait for how this target issue is about, that does not specify whether it is a functionality that will be available globally or in certain marketsin their service conditions.
Regarding video calls with users of WhatsAppGoal indicates that they will be useful in cases of Medical Telecare. Also states that ‘soon’ companies and users of the platform will be able to communicate through voice messages.
What can you do to avoid spam calls on WhatsApp
WhatsApp It offers some privacy options that allow you to avoid unwanted contacts through the platform. Follow these steps:
- Enter the Settings of WhatsApp.
- Select Privacy.
- In Callsactivates the slider of Silence calls from unknown numbers.
- Go back a screen and select Advanced.
- Activate the slider of Blocks messages of unknown accounts.
These options do not serve in the event that you have saved the company’s number on your agenda, so You will need to eliminate it to make sure you don’t receive any spam.